Apparel Design

Wear your brand on your sleeve...literally.



Organized by Eppstein Uhen Architects, the Beyond Design Bike Tour brings together clients, partners, employees, and sponsors to raise money for local charities.

The 2016 event jersey (blue) and the 10-year anniversary jersey from 2014 (orange) are shown below.

To see more portfolio work from the 2014 event, click here.





Photos courtesy of the talented C&N Photography | Madison, WI


FFF focuses on promoting a healthy and balanced lifestyle through delicious and beautiful recipes, challenging workouts, travel, and everything in between. Lee, FFF founder, loves a good food pun and wanted to incorporate "Life is Gouda" into her give away goodies, which included this tank for the active ladies in her life.

To check out FFF, visit Lee's website or find her on Instagram, Facebook, and Pinterest (you'll thank me).


1 and 2-color conceptual t-shirt designs for PRESS. customers, employees, and waffle lovers.

Click here to see more portfolio work for PRESS.

Rep Wisconsn T-Shirt Design
Rep Wisconsin T-Shirt Design
Rep Wisconsn T-Shirt Design


Wisconsin designs for this urban apparel company based in Milwaukee. Click on a shirt for the store link to purchase


Clan Jam Logo + Tees

Created for a client's family reunion, the 2017 logo pays tribute to an MLB ancestor, George Florian "Pinch" McBride who played for the Washington Senators. The vintage 1920's vibe was inspired by Pinch's baseball trading card.

Edwards Automotive Breast Cancer Awareness Walk 2016

Over 500 participants came together for a 5k to support Dickinson County, MI Cancer Loan Closet. With Edwards Automotive's donation, fundraising, and donations from the local community, the event raised over $7,500.

The "Proud to Wear Pink" t-shirt features an industrial, automotive feel on the front and a write-in bar on the back for participants to fill in what or who "I Drive For."

Completed for Upward Events + Marketing. To see more images from the event, view the video below.

1-color tank design for a nautical themed bachelorette party


2-color t-shirt designs for Iron Mountain, Michigan's annual Oktoberfest, completed for Upward Events + Marketing.

Click here to see more portfolio work from the event.


StudentPrint, a unique non-profit, student-run print shop at the University of Wisconsin, gives away hundreds of free t-shirts to students, faculty, and University community members at this annual event. Clotheslines full of t-shirts are strung across Bascom Hill, the iconic center of the University overlooking Madison. People wearing the colorful t-shirts are spotted all over campus, providing great advertising exposure and procurement of new clients, particularly for graphic design services.

LAUREN MCCLONE DESIGN  |  Milwaukee-Area Graphic Designer

©2020 Lauren McClone Design LLC

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