Logo Design
STAND OUT FROM THE CROWD
Your logo delivers the first impression of your organization; it adds immediate credibility to your services and products and helps customers remember you. Spending the time and resources to make your brand exceptional ensures potential customers will respond positively and ROI will be recognized.
RELATED SERVICES
BRAND STYLE GUIDE
Outline expected logo, color, and font usage standards for internal and external users
LOGO REPAIR + DIGITIALIZATION
Convert your existing logo to high resolution format or make adjustments
HOW IT WORKS
BUDGET
Pricing is dependent on your exact logo needs but designs typically range from 5 hours (basic) to 10+ hours (more developed, several versions, etc.). I bill at an hourly rate of $80 per hour — so cost is $400-$800+. For a free estimate with more precise numbers, please contact me to discuss your project in more detail.
THE FINE PRINT
You own the full rights to your logo files. In case you need access to them in the future or would like to make updates, I retain a backup copy for your convenience. With your permission, I may share logo design work on my website, Facebook page, or potential clients.
PROCESS
Below is an overview of my typical logo design process and what you can expect along the way. Please note that not all projects follow these exact steps and we can customize the process to best fit your needs.
LOGO DESIGN PROCESS
Consultation
A free 30-minute phone or in-person meeting to discuss your project's goals, details, timeline, and budget
Revised Designs
Based on your feedback, designs are revised and returned for your review — we also explore color and typography options
Final Design
The finalized logo design is presented for your approval and sign-off via email
Initial Designs
In about 2 weeks, you will receive a variety of initial logo concepts to review
Review #2
Together we review your feedback on the revised concepts and identify final areas for revisions
File Delivery
Logo files are delivered via a download link in a variety of file formats including .eps (vector), .jpg, and .png [other formats are available upon request]
Review #1
Together we review your feedback on the initial concepts and choose which option(s) to revise and move forward with
Semi-Final Design
A semi-finalized logo design is presented for your review to request any final tweaks
Invoice
An invoice for the project is sent to you via email, payable by check within 30 days
FEATURED PROJECTS
Little Bear Produce Company Logo
Below are two preliminary design concepts for Little Bear Produce's logo refresh. This is a simplified, modern take on their current teddy bear-like logo with a fresh color palette and options to showcase their Texas roots. Produced for Full Tilt Marketing.
Iron Mountain, MI Brew Fest 2017 Logo
Playing homage to the town's rich mining history, Iron Mountain's first annual craft beer tasting festival logo is a literal depiction of home-grown pride with its iron-colored mountains.
Above: 4' x 14' street banner
Below: collector's glass (left) and brainstorming sketches (right)
Heartland Family Chiropractic
This charming, rustic logo was tailored specifically to Dr. Caitlin's welcoming small-town practice in Story City, Iowa where she provides high quality healthcare to patients of all ages and wellness levels.
Krichen Vizslas
A sampling of logo design concepts developed for AKC Champion breeder Krichen Vizslas. Approved by my vizsla and office assistant, Jade.
